Google Video Campaign Inventory Options
In this article, I’ll go into the differences between the various types of Google Video ad inventory for you to be ready to create your Google Video campaigns!
How to Get a Job in SEM
If you are looking to switch careers to one in search engine marketing, we’ll give you tips to help you land that SEM job you’re looking for!
Beginner’s Guide to Writing an Impressive Resume for SEM Jobs
Follow these tips to help you write a resume that will impress potential employers for the SEM role you want.
How to Optimize Your Google Merchant Center Feed
Optimizing your Google Shopping feed can be a daunting task as it’s challenging to determine where to start – we’ll show you several changes you can make to your Merchant Center feed to help you ramp up your Google Shopping campaigns!
What Are Google Analytics Custom Reports?
Learn about Custom Reports in Google Analytics and how they can help you save time by automating reoccuring reporting data.
How to Create Custom Reports in Google Analytics
Learn how to create customer reports in Google Analytics
What are Promotion Extensions
Promotion extensions are used to show special sales and offers with your ads. Learn when to use them, how to set them up and how to edit them.
What is Google Shopping?
Google Shopping is a powerful ad format that is managed through Google Ads and Google Merchant Center (GMC). These ads, formerly known as product listing ads, show the product image, price, store name and rich product information.
What is a Video Discovery Ad?
TrueView Video Discovery ads are used to promote videos on Youtube via the Youtube search results page, the Youtube mobile homepage or next to related Youtube videos.
What is a Shopping Showcase Ad?
Showcase Shopping ads let you group and present related products for your brand or business. They help people discover and explore your brand and product offerings.